- Code
- JMC 106
- Name
- Social Media and Digital Platforms
- Semester
- 2
- Lecture hours
- 2.00
- Seminar hours
- 1.00
- Laborator hours
- 0.00
- Credits
- 3.00
- ECTS
- 4.00
- Description
-
Social media and digital platforms are an integral part of the era we are living in. This course elaborates on the basic concepts of social media, digital platforms and the practical importance of their professional use. This course focuses not only on technological features of social media, but it also summarizes a analysis of social, political and economic contexts, within it to which these media have appeared.
- Objectives
-
The course aims to help students understand the connections that exist between social media, economics and politics, role that these media have in social construction and identity, behaviors to man as an audience in virtuality. The subject also has an objective combine the theoretical and practical aspects so that students to become skilled in the professional use of digital platforms.
- Java
- Tema
- 1
- Introduction, presentation of the subject
- 2
- Understanding social media
- 3
- The economics of social media
- 4
- Mobile devices
- 5
- Visualization of social media
- 6
- Influencer marketing
- 7
- Marketing strategies on digital platforms
- 8
- Semi-final exam
- 9
- The art of socializing on social media
- 10
- Algorithms in digital platforms
- 11
- Social media and mixed reality
- 12
- The impact of social networks on democracy
- 13
- The online gaming industry
- 14
- Privacy in the digital space
- 15
- Presentation of projects
- 16
- Final Exam
- 1
- At the end of this course, students will be able to know the concepts related to social media Students will acquire knowledge on the role of social media and their economization. Students will be able to apply the knowledge gained about social media, online media, algorithms, data and digital media.
- Quantity Percentage Total percent
- Midterms
- 1 20% 20%
- Quizzes
- 0 0% 0%
- Projects
- 1 30% 30%
- Term projects
- 0 0% 0%
- Laboratories
- 0 0% 0%
- Class participation
- 1 10% 10%
- Total term evaluation percent
- 60%
- Final exam percent
- 40%
- Total percent
- 100%
- Quantity Duration (hours) Total (hours)
- Course duration (including exam weeks)
- 16 3 48
- Off class study hours
- 14 3 42
- Duties
- 1 6 6
- Midterms
- 1 4 4
- Final exam
- 1 5 5
- Other
- 0 0 0
- Total workLoad
- 105
- Total workload / 25 (hours)
- 4.20
- ECTS
- 4.00